NONCONFORMIST

SUMMER

CAMPAIGN

BRANDED CONTENT / ADVERTISING

NONCONFORMIST

A Gobik summer campaign in which we set out to create a story starring not a rider but an outsider telling us about the passion of being a cyclist.

This led us to create a space simulating a psychiatric hospital, with an actor playing the role of a doctor presenting the cases of three patients that he could not treat because they were non-conformists.

All the action content was shot near Tarragona, around Tortosa and the Ebro Delta. Even though it was filmed in mid-winter, we were trying to get a summer look.

Another Gobik project where we enjoyed every minute of shooting.

Date:
DIRECTOR:
Horacio Cabilla
DOP:
Ariana Oña
PRODUCER:
Bernando Álvarez
PHOTO:
Fernando Marmolejo
CAMERA:
Fernado Gayesky
FOCUS:
Angela Morant
BTS:
Marc Pitchot
GAFFER:
Gerard Alba
MAKE UP:
Andrea Trenado
STYLIST:
Monica Jiménez
RUNNER:
Pato Gonzalez
LOCATION:
Mad Fixers - Xabier Osa
SOUND:
Dbrec
EDIT:
Horacio Cabilla
COLOR:
Fabian Matas
CREATIVE:
Pelayo Fernandez
SOUND:
Homi Sound & By Able

Campaign created with
a main video,
social media capsules and photo shoots.