June 2020. At the end of lockdown, we received an unexpected call from the MKTG agency. They need an exciting approach for their TV campaign for Sportium. We were the chosen ones.
They soon told us they needed to create a piece to introduce all La Liga football matches. Our immediate thought was that this was a big challenge. We were soon firing on all cylinders. RestArts Studio was not going to let them down.
And that’s how we started working on the video and photo shooting for a piece for their TV campaign, with different versions depending on the time slot. We also had to generate content for the communication in Sportium’s own stores.
There were three days of shooting with MKTG: three days to give football a completely different look.